About ‘A History of Marketing’

Marketing is obsessed with what’s trending now. This podcast is about how we got here, which principles remain timeless, and what that means for where we’re going.

A History of Marketing explores how the field evolved through conversations with the professors, executives, historians, and entrepreneurs who’ve shaped it.

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About the Host

My name is Andrew Mitrak, and I build with AI and explore the future of marketing in my day job. Off the clock, I host this show to study its past.

I previously founded a marketing agency (sold), led marketing at startups, got into Sundance, and produced ads for Microsoft and ESPN.

After more than a decade as a professional marketer, I realized I knew surprisingly little about the history of my own profession. I couldn’t find a good resource anywhere, so I set out to make one.

I live in Seattle with my wife and three daughters.

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Explores the evolution of marketing through interviews with top professors, historians, executives, and entrepreneurs.

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